Hello there!

I’m Mary Beth, an in-house creative director, copywriter and brand strategist for digital health companies. I’ve spent the last 17 years at Virgin and Fitbit (now Google), where I built their enterprise brands. I cut my teeth at a boutique agency in Boston, where I was the pesky voiceover talent who insisted on rewriting everything. Now I lead design and copy teams, manage agencies, develop concepts, name products, build guidelines and occasionally jump behind a camera when budgets are small. I’m here for it all, and look forward to meeting you.